You may be asking yourself: didn't Stampin' Up! anticipate increased demand on retiring colours? The quick answer is yes, they did. The long answer is a bit more complicated. They based their forecasts for these retiring colours on historical sales information for previous colour transitions, as well as current buying behaviours. Obviously, even with the most careful planning, the response to a transition of this nature can surprise everyone.
For re-inkers in retiring colours, as SU run out, they will be placed on backorder status and those orders will be filled as quickly as they receive the product. They will continue to do this to the best of their ability through May, and then the re-inkers will be available while supplies last in June.
Card stock presents a bit larger problem, as the process of ordering and producing new paper from the paper mills is very involved, and SU can't order significant quantities at this point in time without putting the production of the new colours in jeopardy (and we know you want those!). To help SU be able to provide you with the card stock in the retiring colours for as long as possible, they will be substituting textured paper for some of the smooth colours--including card stock in 8-1/2" x 11" as well as 12" x 12"--where the smooth is no longer available. You will notice these colours go on backorder, and they will be filling as many of those as possible with textured card stock. Because the demand for each colour varies, SU is unable to provide a list of what colours of card stock will be substituted with textured, or at what point that will happen. However, if you receive a package of card stock that is textured instead of smooth, there will be a sticker on the package indicating that change. There will be no change in item code or price for these substitutions.
Stampin' Up realizes that this is an extraordinary situation, and that this solution may not be ideal for everyone. However, we hope this will help you get the retiring colours you want for as long as possible. Please keep in mind that an instance may arise where Stampin' Up is unable to fill orders on a specific product, and it will become unavailable before the end of May, but those cases should be minimal, and I will communicate those situations as they may arise.
*Don't miss out... order now if there are colours you know that you will be lost without!*
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